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About Us

Accela was founded out of necessity. To provide business owners and leaders with the freedom to focus on growing their businesses instead of doing it all themselves, and a need for accessible and high quality services provided by an experienced and creative group of professionals.

What We Do

We are a multi-service agency. We work with the businesses you love and the ones you’re going to. As a boutique agency, we are small enough to move quickly but strong enough to move mountains.

We Work With

With several new projects launching, each requiring varied design needs, it was important to find a designer who could fully implement our brand identity and standards across a variety of entities, quickly adapting for each new project. No matter what the job, the Accela team has provided responsive support and stellar results in a timely manner.
— Chris Williams, Travis Masiero Restaurant Group, Director of Operations
Engaging Accela's Recruitment, Talent Management and IT services helps our small team stay nimble and responsive to the everyday demands of business. They have fulfilled every challenge in a prompt, professional, and friendly manner. We love the online IT 'help request' platform and quick service. What a relief to have Accela as our partner as we grow!
— Neil Gabie, Lead Industrial Designer, True Believers
Accela team managed our PR and communications strategy for the launch of our collaborative innovation workspace. Their work is inspired and creative yet professional, and they went above and beyond in advising on many peripheral matters outside their formal job scope. A delight to work with, the Accela team raised our PR game to a whole new level!
— Michelle Yong, Co-Founder, Collision 8
We are very lucky to have a great team of skilled and creative professionals working with us. Not only do they back us immensely with resources that we might lack, or areas we aren't strong in, but Accela also give great advice and act as a genuine sounding board on all matter of topics. We are a growing team and we are thankful for the support!
— Jason Williams, Creative Director, Proof & Company
Our brief was not the easiest. We are creating a niche in the online high net worth financial services market and we needed an online and offline style to match that. The Accela Creative team walked the design tightrope with aplomb. A combination of listening, ideating, listening again (and usually again), then executing means that we've got to the other side looking fresh and on-point for our brand. Plus, almost as important for a start-up like us, we got there on time. Job done. Now we have to build the rest of our business!
— Dominic Gamble, CEO, Wealth
Engaging, creative and impactful consumer product videos require an in depth understanding of the problems that the product intends to solve and the product fit in a customer's daily life. Through close attention to detail, great skill and collaborative dialogue, Accela's creative team helped us realise our vision of an awesome animated video which we believe does full justice to our product.
— Aditya Haripurkar, Founder, East Owl Ventures
AIA Edge (Innovation) Team have been operating out of Accela as we build a prototype health platform. We chose Accela for the more relaxed atmosphere, ease of access, proximity to potential partners in the entrepreneur ecosystem and to learn from them in terms of new and leaner ways of working. We have really appreciated the flexibility and patience the Accela team have shown us as we take our first steps in building our startup. The in-house services we are using are very valuable and represents fresh thinking for us as a team.
— Bob Crozier, Social Network Lead, AIA Edge (Innovation Team)
Accela is like our fairy godmother - they appeared just when we needed their help the most, as if by magic. Their work speaks for itself - it is innovative, elegant and consistently exceeds all of our expectations. The team is an absolute pleasure to work with - they are confident, reliable, efficient and creative. They understand us and our brand completely and we wouldn’t go anywhere else.
— Stephanie Dickson, Founder, The Wedge Asia
We love Accela! We use nearly all of Accela's services. For a small company like ours, it reduces headcount, complexity, and cost, while at the same time affording us access to really high quality professional services that we could not otherwise enjoy. And the Accela team rocks! They're like family now!
— Spencer Forhart, Co-Founder, Proof & Co.

Our People

Erin Padilla

CEO and Co-Founder

Kate Williams

Talent Director

Eugenia Hartono

VP of Finance and Operations

Tiffany Chua

Assistant Art Director

Jennifer Stewart

Senior Account Manager

Hana Zainal


Saptarshi Nag

Finance Associate

Rachel Arnold

Account Manager

Joanne Yeke

Recruitment Lead

Kerianne Chin

Account Executive

Rosie Smith

Junior Account Executive

Justin Kok

Recruitment Consultant

Vandana Agarwal

Finance Manager

Sohniya Nair

Junior Account Executive

Sarah Khoo

Community Manager