International travel continues to rebound with air travel now at 90.5% of pre-Covid levels as of April 2023, according to the International Air Transport Association (IATA). However, with the pervasively high cost of jet fuel reflected in flight prices, travellers continue to be discerning about their spending.

As a leading strategic advisor to some of the top brands in hospitality and tourism across Singapore and Southeast Asia, Accela Communications knows a thing or two about the trends shaping the industry.