The Big Podcast Boom

Written By Accela Communications

Photo by ConvertKit on Unsplash

According to Forbes, in 2020, an estimated 100 million people listened to a podcast each month, expecting growth to reach 125 million in 2022. The medium has also recently seen significant acquisitions, such as Spotify's purchase of Gimlet Media. 

Critics across the globe called this the Gold Rush era for podcasts with over 900,000 podcasts to choose from – audiences are spoiled for choice. Do podcasts have what it takes to avoid the same fate as their audio predecessor?

Accela Communications examines how podcasts continue to innovate and stay ahead of the media landscape in this latest post.

Accela Communications

Accela Communications is a team of forward-thinking professionals with energy, passion and a genuine love of what we do. As an integrated communications agency, we offer a tailored approach, seeing ourselves as an extension of your team and brand. We pride ourselves on generating exceptional results through creative and innovative campaigns across traditional and social media and digital marketing. We go above and beyond to ensure your story is told and lasting connections are built with the right audiences.

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