Back in Business: Singapore’s MICE Industry Makes its Return

Singapore's MICE industry is vital to the country's economy, providing over 34,000 jobs pre-pandemic and catering to an international audience. The pandemic spurred Singapore to act swiftly, leading to a shift in event models and the digitalisation of the industry, creating a demand for event professionals with technical expertise.

2023 marks Singapore's first full year of MICE industry events without restrictions. The calendar of events is impressive and varied, sure to pique the interest of entrepreneurs and professionals alike. Mega-events are back in full swing, showcasing Singapore's potential as a leading MICE destination.

An excellent example of the potential success of these events is Blockchain Fest Singapore, which attracted over 4,800 attendees, including leading blockchain experts and enthusiasts from around the world. With its emphasis on safety and security, the conference allowed attendees to showcase their blockchain innovations, share knowledge, and connect with others.

As new events are announced, we anticipate the opportunity to experience the industry’s full return, bigger and better than ever. Here's a lineup of the major conferences and events to know about:

International Trademark Association Annual Meeting (May 16 to 20, 2023)

The International Trademark Association (INTA) is the world’s largest event connecting the most influential brand and intellectual property professionals across industries and the globe at the largest gathering of its kind. The agenda for its 145th annual meeting features two distinct educational tracks - IP & Innovation and The Business of Brands - an innovation marketplace and a plethora of structured networking opportunities for attendees. The event takes place at the Sands Expo & Convention Centre at Marina Bay Sands. 

FHA-Food & Beverage (April 25-28, 2023)

FHA-Food & Beverage is Asia’s largest trade event that brings together the global food and hospitality community. More than 40,000 attendees from 50-plus countries will gather at Singapore Expo to explore the latest trends, products, and technological advancements in the F&B industry. An on-site B2B platform, Alternative Protein Asia (APA), will feature a startup village and tasting bar to highlight top industry and product innovations in the fast-growing alternative protein sector.

Crypto Expo Asia (June 7-8, 2023) 

Over 10,000 cryptocurrency traders and investors will gather at the industry’s largest conference and exhibition at Marina Bay Sands this summer. They’ll meet founders and experts from the top companies in Crypto, the Metaverse, Web3 and NFts. They’ll also connect with and learn from active investors and explore trends and forecasts in these thrilling and growing fields. 

FIND – Design Fair Asia (Sept. 21-23, 2023)

The latest in contemporary design in Asia is front and center at the second edition of FIND – Design Fair Asia. Upwards of 20,000 participants are expected to attend, including furniture and home goods suppliers, architects, interior designers and home design innovators. This predominant forum for the regional architecture and design community to collaborate will take place at the Sands Expo & Convention Centre at Marina Bay Sands. 

Singapore Week of Innovation & Technology - SWITCH (October 31 – November 2, 2023)

This exciting program brings together leaders, entrepreneurs, creators, accelerators, and investors at the Sands Expo & Convention Centre. Attendees experience three days of networking, exploring innovation opportunities across Asia, and deep-diving into topics including Healthcare & Biomedical, Urban Solutions, Trade & Connectivity, and the Future of Enterprise.

The Chamber of Commerce Luxembourg has announced that it will host a trade mission from October 28 to November 2, 2023, coinciding with SWITCH. This is a positive sign as it signals a strong and growing interest in international trade opportunities with Singapore.

If you are a current or potential business owner interested in leveraging MICE events in Singapore as a springboard for growth, Accela Group can help. We have guided dozens of family offices, multinationals and independent businesses through integrated business set-up and expansion. If you are interested in learning more about these services, get in touch: hello@accela.asia